Internal Marketing: The Engineering-Marketing Interface
In the part four of five in our author blog series, Dr Peter Prevos indicates a tension between technicians and marketers in water utilities and the importance of "internal marketing" in addressing this, ultimately improving service quality.
Top 5 Open Access Articles, January
Discover our top 5 most viewed and downloaded Open Access articles from January 2018 -
New partnership with Peerwith: author services in a secure marketplace environment
A new partnership with Peerwith allows for IWA Publishing to offer their authors an extensive range of author services via a transparent peer-to-peer marketplace model.
Crafting Value Propositions for Water Utilities
In the third of a 5-part author blog series, Dr Peter Prevos explains how water is not only biologically crucial but a significant factor in our private and social behaviour.
The Water Utility Marketing Mix: Looking beyond Purity, Pressure, Pumps and Pipes
In the second of a 5-part author blog series, Dr Peter Prevos discusses his research into the water utility "marketing mix" and how this provides valuable insight into service quality.
Introducing Water Utility Marketing: Using Social Science to Create Customer Value
In the first of a 5-part author blog series, Dr Peter Prevos introduces important elements of assessing the success of water utilities from a qualitative, customer-focused approach.
VIDEO: Customer Experience Management for Water Utilities
In advance of a 5-part author blog series on marketing water utilities, we share a video introduction to the crucial concepts in considering urban water supply from a marketing perspective.
New Open Access Study on Water, Climate Change and the Citrus Industry
The authors of an insightful new paper in the Journal of Water and Climate Change summarise the concepts of their research.
New submission category added to top IWA Publishing journals
IWA Publishing are very pleased to announce that Water Science & Technology and WST: Water Supply have launched a new submission category, “Mini Review”, for both journals.
IWA Development Congress - Open Access Waiver Competition
In honor of this year's IWA Development Congress in Buenos Aires, we gave delegates the chance to win a 100% fee waiver to publish their paper Open Access in any one of our 12 IWA Journals.