Internal Marketing: The Engineering-Marketing Interface Internal Marketing: The Engineering-Marketing Interface

In the part four of five in our author blog series, Dr Peter Prevos indicates a tension between technicians and marketers in water utilities and the importance of "internal marketing" in addressing this, ultimately improving service quality. 

Crafting Value Propositions for Water Utilities Crafting Value Propositions for Water Utilities

In the third of a 5-part author blog seriesDr Peter Prevos explains how water is not only biologically crucial but a significant factor in our private and social behaviour.

The Water Utility Marketing Mix: Looking beyond Purity, Pressure, Pumps and Pipes The Water Utility Marketing Mix: Looking beyond Purity, Pressure, Pumps and Pipes

In the second of a 5-part author blog series, Dr Peter Prevos discusses his research into the water utility "marketing mix" and how this provides valuable insight into service quality.

Introducing Water Utility Marketing: Using Social Science to Create Customer Value Introducing Water Utility Marketing: Using Social Science to Create Customer Value

In the first of a 5-part author blog series, Dr Peter Prevos introduces important elements of assessing the success of water utilities from a qualitative, customer-focused approach.

VIDEO: Customer Experience Management for Water Utilities VIDEO: Customer Experience Management for Water Utilities

In advance of a 5-part author blog series on marketing water utilities, we share a video introduction to the crucial concepts in considering urban water supply from a marketing perspective.

New Open Access Study on Water, Climate Change and the Citrus Industry New Open Access Study on Water, Climate Change and the Citrus Industry

The authors of an insightful new paper in the Journal of Water and Climate Change summarise the concepts of their research.

New submission category added to top IWA Publishing journals New submission category added to top IWA Publishing journals

IWA Publishing are very pleased to announce that Water Science & Technology and WST: Water Supply have launched a new submission category, “Mini Review”, for both journals.

IWA Development Congress - Open Access Waiver Competition IWA Development Congress - Open Access Waiver Competition

In honor of this year's IWA Development Congress in Buenos Aires, we gave delegates the chance to win a 100% fee waiver to publish their paper Open Access in any one of our 12 IWA Journals.

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Wealth Creation without Pollution: free foreword from Sir Vince Cable Wealth Creation without Pollution: free foreword from Sir Vince Cable

Sir Vince Cable (MP) underlines the important themes in this new book from both a commercial and an environmental perspective. 

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