Blue-Green Systems Launches in Palermo, Italy Blue-Green Systems Launches in Palermo, Italy

Co-Editor in Chief, Ana Deletic, announced the launch of our new Open Access journal to over 300 delegates at the opening ceremony of the 11th International Conference on Urban Drainage Modelling in Palermo, Sicily.

Blue-Green Systems Launches at IWA World Water Congress in Tokyo, Japan Blue-Green Systems Launches at IWA World Water Congress in Tokyo, Japan

We are thrilled to have celebrated the launch of our latest Open Access journal, Blue-Green Systems at the IWA World Water Congress in Tokyo, Japan this Wednesday, 19 September, 2018.

Blue-Green Systems: launching in 3 cities across the globe! Blue-Green Systems: launching in 3 cities across the globe!

We are thrilled to be launching our latest IWA Publishing journal, Blue-Green Systems in 3 major cities across the globe in the next 3 weeks: Xi'An, China; Tokyo, Japan; Palermo, Italy.

The Service-Recovery Paradox: Why Complaints are Good for an Organisation The Service-Recovery Paradox: Why Complaints are Good for an Organisation

The final part in this author blog series presents the service-recovery paradox and addresses how water utilities companies can use customer complaints to their advantage.

Internal Marketing: The Engineering-Marketing Interface Internal Marketing: The Engineering-Marketing Interface

In the part four of five in our author blog series, Dr Peter Prevos indicates a tension between technicians and marketers in water utilities and the importance of "internal marketing" in addressing this, ultimately improving service quality. 

Crafting Value Propositions for Water Utilities Crafting Value Propositions for Water Utilities

In the third of a 5-part author blog seriesDr Peter Prevos explains how water is not only biologically crucial but a significant factor in our private and social behaviour.

The Water Utility Marketing Mix: Looking beyond Purity, Pressure, Pumps and Pipes The Water Utility Marketing Mix: Looking beyond Purity, Pressure, Pumps and Pipes

In the second of a 5-part author blog series, Dr Peter Prevos discusses his research into the water utility "marketing mix" and how this provides valuable insight into service quality.

Introducing Water Utility Marketing: Using Social Science to Create Customer Value Introducing Water Utility Marketing: Using Social Science to Create Customer Value

In the first of a 5-part author blog series, Dr Peter Prevos introduces important elements of assessing the success of water utilities from a qualitative, customer-focused approach.

VIDEO: Customer Experience Management for Water Utilities VIDEO: Customer Experience Management for Water Utilities

In advance of a 5-part author blog series on marketing water utilities, we share a video introduction to the crucial concepts in considering urban water supply from a marketing perspective.

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